The long-running CBS show Big Brother asked viewers to engage in a Twitter vote that influenced the live show's outcome, which Twitter said is a first for primetime reality television. During last Thursday's episode, fans voted with the hashtags #bbReward or #bbPunish to reward or punish the eliminated Houseguest who dropped out of the episode's "Head of Household" competition. Twitter said 64K votes were cast, and #bbPunish won the day.
Monday, September 10, 2012
Big Brother Twitter voting ?a first? for reality primetime TV
The long-running CBS show Big Brother asked viewers to engage in a Twitter vote that influenced the live show's outcome, which Twitter said is a first for primetime reality television. During last Thursday's episode, fans voted with the hashtags #bbReward or #bbPunish to reward or punish the eliminated Houseguest who dropped out of the episode's "Head of Household" competition. Twitter said 64K votes were cast, and #bbPunish won the day.
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